below the fold

Meaning

Prepositional phrase

• Printed on the lower half of the front page of a broadsheet newspaper, such that it is not immediately visible on a folded copy of the newspaper, e.g. as displayed at a newsstand or in a vending machine.
• Far enough down that it is not likely to be visible in the initial display of a standard sized window or screen, such that the end-user will probably have to scroll down before seeing it.

Related

Opposite words

• above the fold